Category: Team

Intern Spotlight: Carla Henry

Posture is extra #blessed this summer to have not one, but TWO crazy talented interns! We’d like to introduce you to our super-talented design intern coming to us from her school in State College, Carla Henry:

Who are ya?

My name is Carla-Ann Henry, but I’ve always gone by Carla (hyphens are complicated).

Where do you hail from?

I’m from a few different areas. I’m originally from Northeast Pennsylvania but then moved to Northern Kentucky for 7 years. I then moved to Central Pennsylvania for school, and now I’m in Scranton!


What inspired you to study design?

I was always slightly interested in design work and art in general, but what really inspired me is my older sister, Kara. She always knew she wanted to study design and has been professionally working at a design firm in Kentucky for two years now. Her journey really pushed me to pursue design as a career.

Who inspires you lately?

Personally, I always think my sister inspires me. I constantly see her work and talk to her about different projects and it really inspires me to continue and grow in what I’m doing.

What’s the best thing about going to school in State College?

The best thing was probably how close everything is to each other. There isn’t much outside of State College, but when you’re in it there’s a good number of shops and different places to eat. Downtown State College is always super busy, but when the Penn State students leave it’s always nice to take a trip Downtown.

Why did you choose to come to Posture Interactive in Scranton, PA for your internship?

As I mentioned before, my sister has always been my inspiration and who I look up to. During my internship search, I looked back at her firm and saw how happy she was in her setting. She was surrounded by great people who were all like a family to each other. When I visited her firm I could instantly feel positive energy and the happiness that everyone there shared. They also did GREAT work! So I decided to look for a place like that for myself, and I really think I found that in Posture Interactive.

What is the most interesting project/client you’ve worked on at Posture Interactive?

The most interesting is definitely a visual food menu in multiple languages for a local hospital. I didn’t even know that they were a thing, but I’ve become very familiar with the one I’ve been working on.

What would you tell fellow students who haven’t had an internship yet?

I would tell them to look for an internship with the intention of really getting to know what kind of environment you want to be in when you’re working. There are so many people out there with your exact level of skill, but what will really set you apart from the others is how well you fit into that environment, and that’s what you want to look for.

What is your ideal project?

My ideal project is one where there’s a healthy amount of communication and flexibility between you and your client. Incorporating illustrations is also a plus!

What’s your favorite computer program?

As far as Adobe Creative Cloud goes, I always gravitate towards Illustrator. Making vector illustrations has always been so much fun for me to work with. Other than that, I would definitely go with Sims 4 (if that counts as a computer program).

Do you have a favorite location in Scranton?

I haven’t been able to explore too much of Scranton yet, but if I had to pick a favorite so far it would be the parking lot of this one building downtown that I couldn’t even tell you the name of.

This year for St. Patty’s day (when I wasn’t living here yet) I was invited to a work get-together in a parking lot downtown and I was immediately immersed in the spirit of Scranton. It was the closest thing resembling city-wide parties in Cincinnati, and it felt like home.


True or false: Dogs really run the show around here at Posture.

TRUE! The whole office makes sure to greet every dog that comes through, and every dog gets all of the pets they want!


Intern Spotlight: Gabby Santos

At Posture, we’re delighted to have so many talented interns come through our doors. This week, we’d like to introduce you to our intern and communications student at Marywood University : Gabby Santos.

What’s your name?

Gabby Santos (AKA “Good At Being Bad Yo”)
Also, you can follow my weenie dog on Instagram: @texas_weiner

Where are you from?

I am from Del Rio, Texas

What inspired you to study communications? 

I took a dual credit class in high school called Principles of Marketing and Finance and my teacher at the time, Ms. G, influenced and inspired me to pursue a degree in marketing.

Who inspires you lately?

A lot of people have inspired me lately. My family always inspires me to work hard and to dream big. My former volleyball coach, Carissa, inspires me to be confident in myself and to thrive in every situation. Lastly, my best friends from home and college inspire me every day to try new things and go on spontaneous adventures.

What’s the best thing about going to school in Scranton? 

The best thing about going to school in Scranton is experiencing the diverse culture, meeting amazing people, and making lifelong friends.

What is the most interesting project/client you’ve worked on at Posture Interactive?

An interesting project I’m working on is the Scranton Parking Campaign because I get to see a marketing campaign from start to finish. The most interesting client I’ve worked on is Avanti because I got to go to an event and talk about the product that we’ve created marketing around.

What is the biggest piece of advice or working skill you’ll take with you from your intern experience here?

The biggest piece of advice that I would take away from this internship is to be myself and express my opinion. When you first start an internship sometimes it can be slightly intimidating just because you want to make a good impression but the purpose of an internship is for you to be yourself and to ask questions and test your knowledge.

What would you tell fellow students who haven’t had an internship yet?

For students who haven’t done an internship yet, I highly recommend that they try and land an internship within their field of study. I have done a few internships within my field and it has helped me figure out what I want to do.

What is your ideal project?

My ideal project is one I am actually working on currently which is the parking campaign and developing it from scratch. I get to be a part of crucial market research, data collection, and data analysis. 

What’s your favorite digital tool or program?

I don’t have a favorite program specifically but if I had to pick it would be Chrome.

Which Coney Island is better?

I would have to say the Coney Island underneath the bridge is my favorite one.

Ketchup, Mustard, or other?

Ketchup for sure. 

True of false: Doug knows more bands than anyone else in the office.

I feel like this is true. He gives me a band connoisseur vibe.


Hot Diggity Dog!


This past week tensions were high. A common Scranton debate had become the center topic of discussion and we needed to end it once and for all. Many locals know about the two Coney Islands located near the 500 block on Lackawanna. They’re both very similar. Small, quaint hot dog shops that serve greasy, heartburn-inducing disco fries and hot dogs piled on with chili, cheese, and onions. In fact, rumor has it that the owners are actually brothers, and after a dispute, they opened two separate shops: one with the original recipe, and one the original location. We knew that to settle our office’s debate we had to do a taste test.


Coney Island of Scranton (Hot Dog A)

Coney Island Lunch (Hot Dog B)


We ordered hot dogs and fries from both locations and sorted them into hot dog A and B, without revealing where they were from. Then we indulged. As the hot dogs dwindled in number and groans of pleasure and regret filled the office we cast our votes.


The sorted dogs

We scored each hot dog out of five, then added them up to get our overall average results. Here were our results:
Hot Dog A: 3/5
Hot Dog B: 4/5

Overall, we thought Coney Island Lunch on Lackawanna had better hot dogs. However, we did agree afterward that the disco fries were better at The Coney Island of Scranton.

After a tried and true measure of testing, the office is still just as divided, but at least this time we have proof which is better.


The winner of the best chili dog of Scranton!

The Greatest ADDY’s

The American Advertising Awards (or AAA…or Addy’s) is our favorite annual event for local advertising and marketing companies to come together and share in their year of accomplishments. Hosted by our friends at the American Advertising Federation of NEPA, the awards are the culmination of a judged advertising competition that starts on a local and advances to a regional then then national level. For us, it also showcases the amazing growing pool of talent we have right here in NEPA and provides a wealth of inspiration.

To say we had a blast would be an understatement – this year’s Addy’s was the GREATEST Addy’s! The whole event was inspired by the recent musical: “The Greatest Showman,” having the matching theme and triumphant theatrics we all appreciate here at Posture.

We were recognized for the House Party campaign and Seed to Farmacy campaign we did this past year. We love working with clients who give us the opportunity to create innovative interactive experiences. For more info about our project visit our project showcase here.

Congratulations to all winners and contestants, it was a really fun and inspiring night and we can’t wait to see what you come up with next!


React Training

Training 4 Development giving Posture’s development team the “low down”

This past week we put the development in professional development! Our dev team completed an intense week-long training that sharpened their coding skills in React, Redux, and Typescript. Web design and development are constantly changing so it’s important to stay on top of the trade’s trends. We’re constantly trying to find new ways to improve our brand’s strategies and help them improve, so we’re glad we got to learn some new tricks from Training 4 Development.


Dip your toes into Our Pocono Waters with Posture’s House Party

Our Pocono Waters is dedicated to protecting the exceptional value streams of the Pocono area. What’s an exceptional value stream? I’m glad you asked. An exceptional value stream is a classification given to streams that have the cleanest and highest quality of water. In the Pocono’s region, we have over 80% of the state’s exceptional value streams, and a lot of the streams are threatened by bad environmental practices. Our Pocono Waters wants to help protect these streams.

Our Pocono Waters is also important to me personally too. I grew up out in the woods messing around, falling in streams, building forts. Now, I spend a lot of my free time outside fishing or hiking around these same beautiful streams and outdoor spaces.

They’re a source of endless inspiration and relief when nothing else suffices. You really can’t beat standing in the middle of a stream with a fly rod in your hand. It’s a magical feeling hearing and feeling the stream flow around you. When you’re out there like that, you start to get a sense of how important a small stream can be to the local environment and the people around it. Pristine beauty like the streams of the Poconos need to be protected for generations ahead of us to experience. I’d hate to think of a future where kids couldn’t spend their time alongside a babbling brook. If you want to learn more about their organization visit ourpoconowaters.org

 

Our Pocono Waters Logo
Support the protection of a local resource by
building a house for Our Pocono Waters 

Join the Posture House Party now through December 31st and share your house on social media
using #posturehouseparty to vote for Our Pocono Waters
as the winner of our grand prize — a cash donation plus design and digital support totaling $5,000!

Start building here.

Brain Picking: What’s Inspiring the Posture Crew in October?

As a chill comes blowing in the door, and our Posture orange begins to look a little more decorative, we’re getting pumped for the Halloween season with some inspiration from far away places. Give a little look-see, maybe something will catch your eye.

 

 

 

Photo courtesy of A-Way-To-Go

Posture’s Favorite Trippy Virtual Reality Experience: A Way to Go
 Here Online(best-accessed from a computer)

A Way to Go is a walk in the woods. It is an astonishing interactive experience, a restless panorama, a mixture of hand-made animation, 360˚ video capture, music and dreaming and code; but mostly it is a walk in the woods, c’mon. Created by Vincent Morisset, Philippe Lambert, Édouard Lanctôt-Benoit & Caroline Robert (AATOAA). Produced by the NFB & France TV.

 

 

alkaline trio is this thing cursed album cover

Doug’s Album: Alkaline Trio’s “Is This Thing Cursed?”
Here on Spotify

The new alkaline trio album may be one of their strongest releases in about 10 years, I’m loving it so much. They have spooky lyrics so that counts right?

 

 

The Greatest Showman

Photo Courtesy of TSG Entertainment

Joey’s Movie: The Greatest Showman
 Find it on Amazon

A fantastical retelling of P.T. Barnum’s story from rags to riches. The musical adaptation creates a wonderful world of carnival inspired songs with a heartfelt message.

 

 

shape of water movie cover
Photo Courtesy of TSG Entertainment

Kat’s Movie: The Shape of Water

 Here on Amazon

This week I’m inspired by “The Shape of Water”  I just saw that movie this weekend and there are just so many things that are hauntingly beautiful about it. The grimy scenes set in 1950’s Baltimore along with the vintage music compliment each other perfectly. Parts of it are actually very reminiscent of the Bioshock games. Also, it IS described as part love story, part monster movie so……kinda on Halloween theme there?

 

 

Zach’s TV Show: Castle Rock
 Here on Hulu

Castle Rock is an odd TV Show on Hulu about a small town that is supposedly haunted. The series is actually based on several of Stephen King’s novels like ‘Kujo,” and ‘The Body,’ more aptly know by its film adaptation: ‘Stand By Me.’ The town’s inhabitants struggle with their history and a boy who appears out of the jail’s basement. Through a series of mind-boggling time jumps and odd bits of storytelling, you’re left with a mystery to solve. 

 

Want to learn more about Posture Team? Check out our About Us page.

 


Why do people work together?

In sophomore year of college, I needed an internship and my advisor had just the place: Posture Interactive. They were this hip place downtown that did graphic design, web design, and “interactive things,” whatever that meant. So we got in touch, and I went downtown a week later for an interview. I had no idea what to expect, I was young, still believed that the path of a graphic designer was a fairly straightforward one. I got all dressed up in a pair of shined loafers, and an oxford button up, and headed downtown. I was greeted by a grungy looking, 30 something with a snapback hat, offered a beer or coffee and plopped in a colorful conference room. If I wasn’t nervous enough, the variety of people I met in the next half-hour was enough to muddle my image of a modern workplace and give me butterflies in my stomach.

I was greeted by a grungy looking, 30 something with a snapback hat, offered a beer or coffee and plopped in a colorful conference room.


Over the next few months, I got to work with almost everyone in the office, and it changed my perspective of a creative workplace. I had a preconceived notion that everyone had to be similar to work together, but that was completely shattered. Even now years later as a team member, I still don’t completely understand how so many people work together so well.

I had a preconceived notion that everyone had to be similar to work together, but that was completely shattered.


Posture Interactive is a multifaceted and talented group of individuals, striving together towards highly creative and quality solutions to a variety of problems that are handed to them daily. You have designers, developers, partners, and all the skills people don’t even get put in their job description. The skills are completely varied, not a single person in this office has the same schedule, skill set, or life outlook. Among so many people there are miscommunications, loud discussions, and plenty of awkward moments, so one has to ask themselves sometimes why people work together? The answer: They care about what they do.


As I’ve started working with everyone in the office regularly and talking with them about their projects you start to learn a little about why the company works. Most recently, I worked on a writing a case study for a complex solution to a problem the team solved some months ago. It’s funny hearing what they have to say about it, watching their faces change, and how they talk about what they do. There are slight smirks, daydream glances, and run on sentences that expand into nothing except a faint smile. People often hide how much they care about what they do. It’s hard to really show people what you really care about but. You can’t hide it when you talk about it. Even if it’s small, there’s a bit of spark that shows through.


There are slight smirks, daydream glances, and run on sentences that expand into nothing except a faint smile. People often hide how much they care about what they do.

 

I believe it’s hard to care about something, because of all the obstacles that lay ahead when you set out to achieve a goal. There’s your own creativity to overcome: to just come up with some type of solution, that fits the needs of the project and does so in a beautiful way. When you care about something, the obstacles feel too personal, so it becomes easy to disassociate yourself from the project, make it something separate from your identity. You really can’t do it completely though. When you finish something, there will always be a part of yourself in that project, that logo, or that solution that you will be proud of. When you pass a logo on the street that you did, you’ll smile, if not only internally. You can’t deny yourself that satisfaction, just like you can’t deny yourself the defeating roadblocks that come with caring about something.

The same driving factor behind building a bridge to connect foreign cities drives a team of multifaceted individuals to become a team.


So the question still begs to be answered: what makes people work together? Is it the free coffee (or beer) they get at work, or that social interaction between coworkers. I think those are important, but they don’t satisfy the question. People work together for something because they care about it. The same driving factor behind building a bridge to connect foreign cities drives a team of multifaceted individuals to become a team. Through all the miscommunications there’s a drive to make something greater than themselves: a solution, big or small for the world (or a client).



Brain Picking: What’s Inspiring the Posture Crew in August?

Throughout the week things get hectic. There are plenty of deadlines to meet and new projects to start. Keeping ourselves creatively fueled is one of the hardest, and most important aspects of any job in the creative industry. Work pulls from your creative inkwell, and you have to make sure to keep it filled. Let’s take a look at what Posture’s team has been using to keep themselves inspired and creatively active.

Photo courtesy of Pixar

Posture’s Fav Film of the Summer: Pixar’s Coco
 Here on Netflix

Pixar’s recent movie is about a boy whose family forbids music in their household. The story follows him and his dog as they trek through otherworldly dimensions to get permission from deceased family so that he can play music again. Pixar weaves a carefully constructed story with beautifully rendered characters, worlds, and creatures to give the viewer an immersive glimpse into other cultures and the age-old themes of family and tradition. All of that is great and all, but we really loved it cause it gave us a good cry, and who doesn’t need one of those once in awhile?

Doug’s Book: Mr. Penumbra’s 24-Hour Bookstore by Robin Sloan
Here on Amazon

A San Fran ex-techy can’t find a job and ends up taking a night shift as a bookclerk. There seem to be some secrets to his mysterious boss and his strange bookstore.

 

Mat’s Album: How to Destroy Angels
 Find it on Spotify

It’s Trent Reznor’s Nine Inch Nails + his wife, and she is a West Indian singer. It’s really cool.

 

 

Photo Courtesy of Netflix

Kat’s TV Show: GLOW Season 2
 Here on Netflix

I’m really getting into the second season of Netflix’s series “Glow” this week. The bright colors on both the clothing and in neon combined with the larger-than-life hairstyles and classic 80’s tunes definitely engulfs you in nostalgia. But I’m also pulling a lot of inspiration from the nostalgia, playing with some brighter color palettes and enjoying some great throwback jams while at work. I may have been born at the tail-end of the 80’s, but I still friggin’ love them. <3

 

 

Zach’s Book: The Stand by Steven King
 Here on Amazon

I love creepy movies and books, and this one sets a high bar that a ton of other series take from. It’s your classic end-of-the-world situation: the government accidentally releases a “superflu” that quickly devastates a majority of the world. As the book progresses, groups form and need to compete for survival. The twist is Stephen King’s unique character creation and development. You find yourself sympathizing with them when you least expect it.

Want to learn more about Posture Team? Check out our About Us page.


Intern Spotlight: Emily Rudolph

Posture is happy to have so many wonderful interns come through our doors. We also are really glad when they return to intern with us several times so we can help them grow and watch them progress through their school careers. We’d like to introduce you to our intern and graphic design student at Kutztown University, Emily Rudolph.Emily in the office


Where are you from?

 

Born and Raised in Scranton, PA.

 

What inspired you to study Graphic Design?

 

I wanted to go into art with some kind of structure that has a goal in mind, and less of a vague idea.

 

What’s the best thing so far about going to school in Kutztown

 

I like that their design program covers tons of subjects like Interactive, Branding, and Illustration. There are some old professors and some young ones, the mix is helpful and you have more choices when it comes to classes to take.

 

What is the most interesting project/client you’ve worked on at Posture Interactive?

 

Working with the Everhart Musuem brand. It was the first thing that felt serious, because it was entirely in my hands. It wasn’t just a project anymore. Also, I got to work with all parts of it the mailers, the logo, EVERYTHING. Now I get to see it launch too. It’s nice seeing the museum, I saw as a little girl, getting an upgrade.

 

What is the biggest piece of advice or working skill you’ll take with you from your intern experience here?

 

Multitasking for sure. Prioritizing and setting important time aside for specific tasks and being able to juggle tasks. In school things are so much more open ended for your timeframe, but here you have to get things in on time and budget the time right so you can keep on schedule.

 

What would you tell fellow students who haven’t had an internship yet?

 

Do it. Go get yourself an internship, you need all the experience you get and while your in school its all low stakes on your part. You get to take a lot away from it and you don’t have to be afraid of messing up. Messing up is part of the process. The businesses usually understand you’re a student.

 

What is your ideal design project (logo, package design, print, web design…)?

 

We did a magazine in school, start to finish, and I loved the editorial parts and formatting everything. That would probably be it.

 

Illustrator, InDesign, or Photoshop?

 

Illustrator, that’s what we learn the most.

 

Cats or dogs?

 

Dogs, I would be reincarnated as a lab.

 

Is Manning’s Ice Cream the best ice cream around or what?

 

I don’t get ice cream, if I do: Chocolate fudge brownie is good, but only on occasion.

 

True of false: Mat lives in the back closet and sleeps under his desk.

 

Not these days much. If someone told me that was true, I wouldn’t be surprised.


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