Cove Haven Entertainment Resorts A Website Overhaul in the Land of Love
Web
Project Overview:
Purpose - Overhaul the existing website from the client’s previous management company while providing consistent and timely website supportObjective - Encourage users to book rooms and reserve event tickets at all 3 Cove Haven resorts while more effectively making it clear how the 3 resorts work together, where they are located, and what each has to offer in terms of events and amenities.
Duration - 4 Months
Team/Roles - graphic designer, project manager, web developer, digital marketing
Project Narrative
Cove Haven Entertainment Resorts is a group of 3 couples-only resorts nestled in the scenic Pocono Mountains. Their only problem was that people weren’t exactly sure where they were or how the resorts were connected. Our mission was to not only redesign their website to be clean, modern, and more inviting to a younger demographic with integrated video content, but to also work with their marketing team to make the relationship between the resorts and their amenities more apparent.
Services
Graphic Design & Branding
Wireframes
responsive web comps
Email marketing design
Sitemap development
Web ad creative
Web Development
Responsive development
front end development
web hosting
application development
PHP
custom theme development
technical documentation
Javascript
project management
CSS
WordPress
server administration
Database management
Marketing & Content
content management
digital advertising
retargeted marketing
Closing Thoughts
The results of the redesigned website launch include: pageviews increased by over 45% while the bounce rate was effectively reduced by 45%. This, along with other site optimizations, caused conversion rates to increase by over 42%, effectively increasing the revenue for the year by 36%.
Think We're a Good Fit?
We pride ourselves in solving business problems through designing better experiences for our clients.
Does this project sound like something you have banging around in the back of your mind? Think we’d be a fit to work together?
Get in touch with us and tell us a bit more. We’d love to chat.
