NEPA Gives 2022 | Posture Interactive

Bringing in donations and breaking records

Throughout the 24-hour period of NEPA Gives, over 225 nonprofit organizations encourage donations for their individual causes that can be matched by the Scranton Area Foundation’s funds. We were especially proud to partner with the Scranton Area Foundation to bring this event to life. The virtual live stream paired with an in-person component to achieve a record-breaking number of donations. We also built custom sets to interview representatives from key nonprofits to help share their cause with the community.

Leading up to NEPA Gives, we created multiple assets to help the Scranton Area Foundation promote both the virtual and in-person segments of the event. These assets also spread their message across a variety of platforms.

On the day of NEPA Gives, we constructed two sets where the livestreams took place. We also created various branded materials that were used throughout the event, including shirts, posters, signs and other decor.